Be The Five - Digital Confidence: A simple process for digital success
Digital is everyone’s job. If you think digital is something you can leave your IT department to manage then you will never harness its true power. The best companies today bring digital into everything they do. They use it to innovate, they use it to increase profits, and they use it to create a better culture and happier workforce. If you want to grow and evolve on a career or business level, then there is no hiding from digital.
Yet leaders who aren’t from technical backgrounds are often hesitant about stepping up to digital challenges or getting involved in digital at all. They feel out of their depth, and terrified of getting it wrong publicly or wasting money.
And with good reason: 95% of all digital projects fail to deliver value.
This book will teach you a simple, repeatable process that will give you the confidence to ensure you are in the 5% that gets it right, especially if you’re not from a technical background.
Richard Godfrey is the IT outsider. He’s self-taught. He speaks your language. He joins up the work of leadership teams with their own IT departments for the benefit of the business as a whole. In this book, he shares 5 easy steps to successfully navigate any digital project.
So now you have no excuse.